EuroQuity Blog

Join the first Africa Next e-pitching session! 3rd of November at 11:00 AM UTC +2

EuroQuity Bpifrance & Digital Africa are very pleased to invite you to the first Africa Next e-pitching session!

3rd of November digital event at 11:00 AM UTC +2 

Register here
Africa Next is bringing a completely new approach to connect the most promising African start-ups with African, European and International VCs and CVCs.
It is a service for top African VCs and Accelerators to select their best portfolio companies for co-investment opportunities. 

7 companies selected by Antler, Flat6labls Cairo, Flat6Labs Tunis, GreenTec, Knife Capital, Lateral Capital, Sawari Ventures will pitch along with their investors and are coming from Egypt, Kenya, Tunisia and South Africa.

Here is the selection: 

EGYPT - Ecommerce/Retail – Fashion & Lifestyle online platform 
This Cairo-based startup built a digital marketplace that enables local and global fashion brands to reach Egyptian fashion consumers. The startup is changing the Egyptian consumer habit of buying fashion online. Before the project was deployed, fashion consumers bought through international/cross-border websites, facing the issues of long delivery times & customs or local general merchandise platforms whose assortment & appeal do not cater to fashion consumers. The startup was launched in July 2019 with just three brands, the platform currently has an assortment from 70+ of the market’s top brands and acquired 20,000+ users with growth over 17x year one.  
70+ Brands; 20,000+ Users | TAM: €5.7bn | Next Step: Growth & Market share | Amount to raise: €700k 

KENYA – AI/AdTech/MarTech – Africa’s 1st AI driven Influencer Marketing Platform 
The startup has developed Africa’s 1st influencer marketing platform that’s driven by artificial intelligence to solve the biggest problems in influencer marketing today, by accurately matching influencers to brands, running end to end influencer marketing campaigns and most importantly bringing transparency in the measurement of impact. The startup has $600K in confirmed deals with $1.2M in the pipeline. Our growth strategy is to leapfrog and gain African market dominance by setting up subsidiaries in South Africa, Nigeria and Egypt within the next 12 months and further develop our SaaS module. 
€500K in contracts in 2020 | TRL: 6 | TAM: €10B | Next Step: Market Expansion & Development of SaaS module | Amount to raise: €600K 

KENYA - Transport/Logistics - Delivery Marketplace in Africa  
The startup is a digital platform that seeks to bring trust and transparency to transport. The solution connects transporters directly with cargo owners via its web or mobile application, avoiding expensive middlemen and through a sophisticated vetting process, insurance, and tracking capabilities ensures secure shipment. Since its launch in 2019, Amitruck was able to grow its user base across Kenya and has managed over 6500 deliveries saving clients on average 40%. 
3000+ registered vehicles; 1000+ average monthly trips | TRL: 7 | TAM: €24bn | Next Step: expansion| Amount to raise: €1.5M

EGYPT – Commerce – Social Commerce & Parallel distribution platform 
The startup is a social commerce and parallel distribution platform allowing local suppliers to have nationwide coverage through a network of individual distributors (mostly housewives) selling their products in their circles using all possible channels (omnichannel). The startup launched the operations in 2018 and grew 50x in three years reaching $10M in revenues this year. The startup gave market access to 100 suppliers by listing +10,000 products in 10 categories selling the products across the whole Egypt. 
35,000 individual distributors | 50X growth in three years | TRL: 8 | TAM: €100bn | Next Step: Microfinance & controlling the fulfillment process | Amount to raise: €12M

TUNISIA - Fashion Tech - Allowing women to revamp their wardrobes by buying and selling their used clothing online
The startup is a peer-to-peer secondhand fashion marketplace, at the heart of a 64bn-potential fashion-tech and resale industry. Starting its operations in Tunisia. Since 2016, the startup has become more than an e-commerce website: it is a real social network for shopping. The technological solution enabled users to list more than 1M items on the application, while developing a significant know-how in terms of logistics and marketing. In a phase of expansion, the start-up has started to develop its luxury resale service and its outlet service targeting big fashion firms in 2020. 
500K Registered Users | 1M GMV | TRL: 9 | TAM: €64bn | Next Step: Expansion | Amount to raise: €850K 

SOUTH AFRICA – Beverages – Better for you soft drinks- going global 
The product is the better-for-you soda that’s making local and international waves (selling to 13 markets). Based on consumer insights and trends, this award winning soft drink delivers big on taste and refreshment, without the bad stuff. With just a sprinkle of pure cane sugar 65 Cal/can, no sweeteners, all-natural flavours and zero colourants, at an affordable everyday price. Voted product of the year for innovation 2020, best tasting non-alcoholic beverage 2019 and named hottest beverage for summer 2 years in a row by panels of expert judges and consumers alike. Established in South Africa, key target market in 2021 is the USA with strong opportunities in the UK and Middle East. 
Main customers: KeHe (USA), Spinneys and Waitrose (UAE), Kibsons (UAE), Burger King, all major retailers in Southern Africa | TAM: 1.9T€ | Next step: USA launch | Amount to raise €4M

KENYA - Local service marketplace:  Africa’s largest platform for vocational service professionals

The startup has set up a technology platform that improves the relationship between service providers and household/businesses customers. Local services are a $5bn USD sector in Kenya and middle class households are rapidly growing. The startup has established itself as  the fastest, safest, and most affordable way to obtain services. Launched in 2016, the startup has grown into the largest service marketplace in the country with widespread market adoption, an 80% retention rate, and profitable unit economics.  Having proven a strong product market fit (PMF: 46), the startup is raising a round to invest into growth in Kenya and expand to other high potential African markets. 

Annual sales of $3.5m | CAC:$22 vs. LTV $108 (5x multiple) | NPS: 52, 80% customer retention rate  | TAM: $5bn, SAM: $700mn | Next Step: Growth | Amount to raise: €4m

Rédigé par Valentin Marin le Thursday, October 22nd 2020
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